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Selección Nacional de Costa Rica – Faltas Estratégicas

June 14th, 2011 admin

Costa Rica ganó ante su similar de Cuba 5 a 0. Lo cuál tendería a enviar un mensaje equivocado que Costa Rica está jugando excelente al fútbol. Sin embargo un análisis más detallado muestra exactamente la verdad. Cuba desafortunadamente mostró una importante falta de condición física y falta de entendimiento táctico que es evidente al ver los resultados de todos sus partidos de la Copa Oro. Read the rest of this entry »

Web Design errors that kill online – revisited

August 26th, 2010 admin

Four Huge Web Design Errors That Are Costing You Business Online is an article that I ran across this morning. And I believe it to be excellent in determining four of the most common pitfalls that web designers make in designing. Now, I wanted to extend the list to 8 common website mistakes: So the first four covered by the article are: Read the rest of this entry »

Ok, so the Bumper is really an Antenna Protector…

June 25th, 2010 admin

I just got my new iPhone and I honestly love the way it looks, the design and the software. Man that thing is beautiful. However I am always aware that with design you have the possibility of mistakes by not considering certain problems. You can’t plan for every scenario out there. Read the rest of this entry »

Adobe’s Strategic Convenience on Apple – Use it.

April 5th, 2010 admin

It is clear to me now, after using the ipad for 2 days, that the device is great for consumption but not ideal for creation. Even though you can, just as with a rock you can hit a nail, it is probably best to use other tools for the job.

Now, is it great? It is gorgeous… You can read almost anything on the web the way is supposed to be. I said the word “almost” with a reason. What about the Flash experience right?

I am all for iPad, but I will be creating content in my MacPro, then consuming it in the Ipad…

Now, one of the things that I have contemplated this week is the back and forth battle between Apple and Adobe. Is it good to have Flash on the iPhone? Is it good for the platform?

Ok, let’s be frank for a second. Apple is what it is today because of Adobe. Think about it. All design is done in Adobe software. Every single piece of paper that Apple has ever published has been published in Adobe software. Every simple image that has been used by Apple has a 70% chance or better of coming from Photoshop. The question is: Is it fair for Apple to say to Adobe: “Hey yeah thanks for all the good stuff you do for our platform in the macOSX but we don’t really want you in the iPhone OS.” I don’t think so.

I think is a bit unethical. I am a big Apple fan, honestly, I have a MacPro for my office, I have a MacBook Pro for my laptop, I have a 3G iphone and my Iphone 2G is owned by my wife + also I gave her an ipod for her birthday. Finally, I got an Ipad the day it came out. So please don’t react to this post as if it came from a hater.

The problem that I see is this: When your interest in my money gets the best of you is when I have a problem. Why do you allow people to plug the iPad to a bigger screen but only allow photos and videos and perhaps presentations (if you get the extra app $9.99)? Why? Simple, because otherwise it eats up into the MacBook sales. Please read that word carefully: sales.

When I am giving a professional presentation I need to be able to show my clients websites. It is logical that I would love to fire up Safari and show them right there and then. But you can’t. Oh well, I guess I am going to be having to carry my MacBook Pro with me to those presentations, so why even bother with the Keynote for Ipad?

The other problem that I see is that if I want to produce an iPhone APP then I have to use only a certain kind of tools. Apple’s excuse is that the quality of Apps would go down. But hold on for a second, you have plenty of crappy apps already in the App Store. But most importantly, if you want quality then enforce quality: for example, deny bad quality apps. However, it is not really about the quality. It is about keeping the control of the ecosystem.

The problem with that is that if you control the timing of the developers, they will eventually get tired and sick of that timing and run to somebody that gives them freedom (hint: Android).

Imagine for a second an Ipad user that tries an Android based Slate computer that responses well, that allows Flash, that allows full projection, that allows tethering, that allows everything that you have been restricting… I can tell you one thing, if it is well executed, it will be the beginning of the end.

Adobe and Apple are excellent partners only for one reason: together they offer the best tools available – the tools that developers want to use. These days Apple wants to have some parts of the pie only for themselves. This goes against the spirit of providing the best value for your buck, and that bites in the end.

My recommendation to Adobe is to put pressure on Apple. How? Well, how about delaying the CS6 Versions for Mac a couple of months? So PC users have the best tools available first. Believe me, you won’t have to pull the trigger on that one. Apple understands the importance of Adobe software in MacOS X. And if they don’t then it will result in the value reduction of Adobe’s tools. In other words, if Adobe acts like its software is worthless then Apple is obviously going to respect them less. If Adobe acts like the most important piece of software in the every single Creative Agency in the world, then perhaps Apple will rethink their relationships.

My recommendation to Apple is simple too. Stop making calculations about features, cannibalization of profits and sales and go back to providing always top tools. There is nothing like the iPhone out there, period. So make the iPhone the best thing under the sun, make sure you continue to listen to the fans and adapt. Also keep your partners at bay. ATT is trying to exploit the data relationship because is a money bag: don’t let them get greedy. I think that the Verizon talks for Iphone are the best thing that could happen. I don’t really like Verizon, but just by having that possibility makes ATT a bit more aware.

I use Apple products because I like the experience and because it allows me some kind of additional pleasure. If that pleasure goes away by limitations and incapacities then I am sure I’ll start looking for the next big thing.

Best of luck to both.

Alex C.
Creative Director and Digital Media Strategist

Learning Website Design: Session 4 – Understanding CSS

December 9th, 2009 admin

[private]In this session we will take a look at the basics of CSS. CSS stands for Cascading Style Sheets. And as its name implies, it is a sheet that determines styles in a cascading way.


The styles can be written inline with your markup, at the header of your html documents or in separate pages (sheets). Those sheets get called from the markup and called to style the markup. In other words, the markup stands by itself and looks like a succession of tags that only stand semantically. This helps the purpose of improving the way that search engines read the content. Why? Because they don’t care about the way it looks. They only care about the content.


The cascading means that they are applied in the order that they are encountered. In other words, if you place a style for the heading tags and then later override the directive with another style, the latter would be applied. The cascading also means that they are applied in order of specificity. What that means is that the more specific the selector would be used.


The sheet defines the “style” of the elements of the markup. You select a tag and then you write directive on how you want those tags to be displayed. Read the rest of this entry »

Learning Website Design: Session 2 – Main Concepts

December 2nd, 2009 admin

[private]OK, in our first session of our series “Learning website design” we looked at our favorite tools to get the job done. In this one, I will explain the main concepts of how the web works and also an introduction on how websites do their job.

HTTP – HyperText Transfer Protocol

It is important to understand what HTTP is. It stands for Hyper Text Transfer Protocol. Hypertext is the text that can be linked to other pieces of content (other text). Think of a protocol as a set of rules or directives that allow computers (browsers) to interpret a language. For example, when you extend your hand forward to another person, they “understand” that they are supposed to “shake” your hand in a gesture that means “welcome” or “hello”. That understanding is a protocol. The protocol of HyperText Markup simply defines what the rules are for a browser to be able to interpret it and display it in a human-readable way. Read the rest of this entry »

Can you get GoogleBot as a new pet?

October 28th, 2009 admin

Ok so the latest I have discovered in this crazy world of SEO is that Google is now testing a little utility that allows you to fetch pages with GoogleBot. You heard it right.

So you might be thinking: “I want that”. Perhaps your second thought is: “How?” Ok here it is:

Just visit the webmaster tools platform. How? Oh ok, go to and if you don’t yet have an account with Google you will have to create one. Once inside you need to verify the ownership of your site. Finally just ask GoogleBot to fetch the page that you want him to go get. Then as the best Golden Retriever he runs fast and comes back with a “Pending” status. Fortunately pending was for only seconds. Then he comes back to you and in his mouth has a success message. When you click on the “success” link you get your page. Just like that. Can you believe it? Once GoogleBot was this upscale pet that belonged to the most highest society of the internet. Only a ring of people could ask him to fetch and he would even think about it.

Now, almost anybody can ask him to go fetch and he does it. He goes and comes back with it.

Is there any benefit from this? The most important one is that you would have immediate understanding of your indexing capabilities. If your page can’t be retrieved for whatever reason you will know almost instantaniously.

Enjoy guys enjoy.

Alex_ @ merkados

Merkados: “We help small business owners double the money they currently make online”.

Do whatever, but do it boldly

October 4th, 2009 admin

So, my wife and I just got back from the U2 concert. The first thing I have to say is that the stage is huge! Apart from the mere size of the stage, the whole experience from digital media to lighting to sound was absolutely first class.

Is that why that stadium was full? I don;t think so. Hence the purpose of this post. I think that all U2 success is based on one concept of one man. The man’s name is Bono. The concept is simple to know, however is incredibly difficult to execute:

Do whatever you want in life, but whatever you choose to do, do it boldly

What does that mean? Well, all of us are very good at being half-hearted at most things. However a life lived in this fasion takes away more value than it gives. We are truly like sheep that need direction. If you feel like somebody is bold, I believe that mentally you think that they know better than you what the right direction is.

Thousands of people payed a good ticket price to listen to U2 in concert. They did so thanks to the fact that Bono decided to make U2’s music as bold as he could. He makes their music more than a concert. Is a political-social-spiritual experience. He shares his views with the audience. Those views by the way are pretty bold as well. In fact I feel that he is past the point of being afraid of what people are going to say about them. He is past the point of caring about media and about public opinion. He has arrived at the higher place where now he has a true voice.

I believe we are all called to that place. Voicing our beliefs and our direction without fear or regret. Sharing who you really are is key in living a life of purpose and meaning. And the only way of getting there is to be bold.

Next time you are presented with the opportunity of doing your something, do it boldly. Don’t just half-do it. Don’t do an ok job. Go full blast. Give your all. Give your life. Be relentless and do it with the intensity that you would expect from the best at it. That would give you a voice. Once you have it, use it for good.

Protected: Best Free Iphone Development Video Sites!

July 30th, 2009 admin

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Protected: Traits of an entrepeneur applied to an Online Marketing Business

November 25th, 2008 admin

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